Chicago (January 29, 2008) / PRNewswire / – Hair care brand Sunsilk hopes to inspire women around the world to leap from their couches and live life to the fullest with the debut of their massive “Life Can’t Wait” Campaign during the broadcast of Super Bowl XLII on February 3. The Sunsilk “Life Can’t Wait” Campaign features three of the world’s most iconographic females – Madonna, Shakira and Marilyn Monroe – all of whom symbolize the power of expression and making life happen. The campaign aims to inspire women from all over the globe to live their own lives to the fullest.
Spanning three continents and fifteen countries, the campaign showcases these universal icons and reveals significant and life-defining moments in their lives – moments which inspired them to discover themselves, their identities and their always-evolving styles. The series of ads represent three artists who embody making life happen and seizing the moment.
“We’re proud to unveil a powerful global campaign that features three truly inspirational icons,” said Stan Cook, Vice President of U.S. Hair Care Operations, Unilever. “They’re celebrated not only for their accomplishments but for living with passion and urgency as well as having the confidence to take leaps of faith – with their lives and their looks. Our hope is to inspire a new generation of women to do the same.”
About the Campaign
Created by DeGrippes Gob





Madonna - Celebration
Madonna - Celebration
Madonna - Celebration
Madonna - Celebration
Madonna - Celebration
I Am Because We Are
Sticky & Sweet
Filth and Wisdom
I Am Because We Are
Miles Away
Sticky & Sweet
Madonna Confessions
Madonna 2009
Give It 2 Me
Give It 2 Me
Hard Candy
Hard Candy
4 Minutes
4 Minutes